Who's Who of Top Executives

Svetlin Todorov

Title: Chief Executive Officer and Co-Founder
Company: Shelly USA
Location: Las Vegas, Nevada, United States

Svetlin Todorov, Chief Executive Officer and Co-Founder at Shelly USA has been recognized by Marquis Who’s Who Top Executives for dedication, achievements, and leadership in technology and smart automation.

Mr. Todorov has had a distinguished career spanning over three decades. Between 1991 and 2001, he worked as a manager for an advertising agency before alternating his path to become an executive. He served in several positions as part of Allterco including chief executive officer and shareholder of Teracomm between 2004 and 2010,  chief executive officer of Global Telecomm between 2010 and 2019, chief executive officer of Allterco Holding Company BG between 2010 and 2023, and chief executive officer of Allterco Robotics US between 2019 and 2023. In 2019, he co-founded Shelly USA, where he operates as the chief executive officer.

Attributing his unrelenting work ethic as the driving force behind his success, Mr. Todorov utilized this asset by completing coursework in cultural sciences and Bulgarian language and literature at Sofia University St. Kliment Ohridski in Sofia, Bulgaria. In 1998, he obtained his Master of Business Administration from The Open University in London, England. After concluding his education and working overseas, he immigrated to the United States in 2012.

Mr. Todorov was appointed as a member of the board of Allterco Holding Company BG in 2010, and continues to participate in board business. He has achieved remarkable success by playing a pivotal role in the successful expansion of Shelly USA. His unwavering dedication and leadership skills have been instrumental in transforming the company from a small office to a globally recognized enterprise with a workforce of over 200 employees.

In the future, Mr. Todorov has plans to relinquish his position at Shelly USA and start a new venture. His advice to new executives is to stay current on business news, follow your dreams, stay curious, and be persistent in finding new solutions and ideas. When he isn’t working, he dedicates his time and attention to spending time with his family, playing golf, and attending sporting events.

For more information, please visit:
Shelly USA

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