Title: Senior Vice President of Digital Strategy
Company: Burgerville, LLC
Location: Vancouver, Washington, United States
Stacey Chapman, senior vice president of digital strategy at Burgerville, LLC, has been recognized by Marquis Who’s Who Top Executives for dedication, achievements, and leadership in marketing.
Ms. Chapman earned her Bachelor of Arts from the University of California, Berkeley, setting the stage for her subsequent successes. Her career encompasses a wide array of roles and achievements, commencing as a program officer at the LA84 Foundation from 1990 to 1997. Following this, she transitioned to Nike, Inc., where she held several roles, including program manager for the PLAY Sports program from 1997 to 1999, U.S. community business relations manager from 1999 to 2000, U.S. sports marketing manager from 2000 to 2004, and U.S. brand manager from 2004 to 2009. Subsequently, she ventured into entrepreneurship, establishing SLC Brand and Sports Marketing Consulting from 2010 to 2012.
Ms. Chapman’s career continued with roles such as director of sports marketing partnerships at Burgerville, The Holland Inc. from 2012 to 2013, director of partnership marketing at the Portland Trail Blazers from 2013 to 2014, and head of business development at SportXast from 2015 to 2016. She then served as chief operating officer at HERO SPORTS in 2016 before transitioning to Burgerville, LLC, where she held positions as director of marketing from 2017 to 2021 and presently as senior vice president of digital strategy since 2021. Her career journey reflects diverse leadership positions across marketing, sports partnerships, and strategic management, showcasing her expertise and versatility in the field.
Ms. Chapman’s career has been marked by several significant achievements, notably her successful transition into the digital realm post-Trail Blazers and her pivotal role in fostering a cultural shift in Abu Dhabi by spearheading the development of a soccer league as a woman. During her professional journey, she’s learned the importance of creating authentic, win-win situations where consumers feel they’ve gained exceptional value. The most rewarding aspect of her profession lies in curating experiences that evoke customers’ joy, satisfaction, and excitement.
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