Title: Founder and Chief Executive Officer
Company: Hunt SoftSide
Location: La Grange, Kentucky, United States
Derwin Keith Hunt, founder and chief executive officer at Hunt SoftSide, has been recognized by Marquis Who’s Who Top Executives for dedication, achievements, and leadership in sales and motivational speaking.
With nearly three decades of experience in sales and motivational speaking, Mr. Hunt excels as the founder and chief executive officer of Hunt Softside, a position he has held since 2021. Hunt SoftSide is the exclusive supplier of “The SoftSide,” a patented product designed to prevent slips and falls when entering and exiting a bathtub. The SoftSide is designed to reduce injury risks for individuals with limited mobility, those undergoing rehabilitation, and caregivers while also minimizing the liability for businesses that employ healthcare workers.
Mr. Hunt established a foundation for his future success, earning associate degrees in business and marketing from Sullivan Business School. Additionally, he is a member of the National Small Business Association, which provides individuals, business owners, their employees, and retirees access to innovative services, resources, and benefits. In light of his impressive undertakings, he has been recognized with several awards, including the Hall of Fame Award and the Most Innovative Product for Medical and Hospital Services Award, both in 2024.
A standout moment in Mr. Hunt’s career was obtaining the patent for The SoftSide. The concept for The SoftSide was conceived during a visit to his brother’s home, where he identified a safety hazard involving towels placed around the bathtub. This observation led him to develop a safer, more effective solution. After five years of refinement and persistence, he secured the patent and brought The SoftSide to market. In the coming years, he is committed to establishing his patent as a household staple. He attributes his success to his vision, perseverance, and commitment to improving everyday living conditions for people with mobility challenges.
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